Broadband providers across the UK are rubbing their hands together as millions of customers take on yet another annual price rise.
In January 2025, Ofcom banned inflation-linked in-contract price rises – a move meant to protect and provide clarity to consumers. Instead, many providers replaced the old formula with fixed amount rises that are costing customers just as much, if not more. The regulation meant to help has been turned into a loophole.
It shouldn’t have to be this way.
Let’s get into it how these broadband price rises work, and what we do instead.
How price rises work
At this time of year, many providers add up to £4 more to your monthly broadband bill – with nothing extra to show for it.
And because they tie their rises to a fixed time of year, you could see a price rise just weeks after signing up.
The unfortunate reality is that many customers often experience two price rises within a single fixed-term contract. The “great deal” they signed up for doesn’t stick around for long – and can skyrocket by up to £8 more per month, before the end of the contract.
We don’t do in-contract rises. Ever.
At Grain, we make a simple promise: we don’t do in-contract price rises. Never have. Never will.
We stand for fairness and transparency, so the deal you sign up for, is the deal you get. No surprises, no excuses.
See how we stack up against the competition
More reasons to make the switch
A fair and fixed price is just the start. How does symmetrical download and upload speeds, your own dedicated fibre and a Price Match Guarantee sound?
Check your postcode to get started. We make your switch as simple as possible by cancelling your current provider for you, using One Touch Switch. You don’t need to do anything. Stuck in a contract? We’ve got contract escape options available. Give us a call on 0330 223 2266 to chat through your options.
If you’re concerned about unfair in-contract price rises, you can make your voice heard too. Read our open letter to Government declaring enough is enough and see how you can get involved
Comparison correct as of 16th March 2026.